I was recently out in Brooklyn visiting with a girlfriend who works in fashion PR. These girls always know what’s cool and true to form she walked in the door and I obsessed over her shoes and bag. “Where are they from?” I asked, “Loeffler Randall“. Of course they are.
It seems almost every time I love a New York girlfriend’s shoes they are Loeffler Randall. I myself am a fan girl… I’ve worn them to the beach, at southern mansion cocktail parties, and over coffee in L.A. They are easy and cool. Quality and comfortable. Or, as the founder and designer Jessie Randall puts it, “understated, elegant, effortless.” I stopped by their Soho studio to see what’s new this summer, what I will be lusting after like those red strappy heels above… UGH sooo good. And to talk with the beautiful designer herself only to realize, the products are good because the soul of the designer is too…
10 Questions with LOEFFLER RANDALL‘s President and Creative Director Jessie Randall
If you could give advise to yourself 10 years ago when you started Loeffler Randall, what would it be?
JR: Hire a merchandiser. Stop being so hard on yourself!
Where do you find inspiration?
JR: I find it everywhere – especially in craft techniques and doing crafts myself, art, furniture and I love love love ceramics.
What one famous person has worn your shoe where you had a holy-cow moment?
JR: Roz Chast